The famous par-3 16th hole at TPC Scottsdale will have a new look for the 2026 edition of the WM Phoenix Open, with a significant redesign of the hospitality structure that surrounds the hole currently underway.
A state-of-the-art, 100 percent reusable modular structure — the first of its kind in the United States — will greet visitors to the hospitality venue at next year’s tournament. In keeping with WM’s “zero waste” mission, the reusable nature of the structure eliminates material waste and minimizes on-site construction. Materials used to build the former 16th hole structure are expected to be reused by InProduction, a provider of temporary seating, staging and structures, at other events and tournaments.
In addition to plans for an elevated culinary program, 16th-hole hospitality guests can look forward polished, premium finishes, wider interior bays, higher ceilings, fewer support columns and more spacious suites with improved sightlines, thanks to the implementation of frameless glass railings, which will replace traditional scrim and barriers.
There will also be an opportunity to purchase individual hospitality tickets for the first time ever on No. 16 with the introduction of a brand new venue called the Pin Hi Club. The new venue will be located on the golfer’s left of the green and will include LED video boards and a refreshed and modern interior design. Previously, fans’ only non-hospitality option on 16 was a seat in the coveted first-come, first-serve greenside grandstand. That grandstand will remain accessible for daily ticket holders.
“For years, the 16th hole has set the standard for excitement in the golf world, now with this new structure, the 16th hole will also set the standard for what a premium fan experience is, not just in golf, but in sports,” WM Phoenix Open tournament chairman Jason Eisenberg said in a release. “We’ve opened up the sightlines, raised the ceilings, modernized the interior and added the brand-new Pin Hi Club to take the 16th hole hospitality experience to another level.”
While Pin Hi Club ticket prices have not yet been made public, other individual hospitality ticket options on the ninth green and 17th greens start at $421 apiece, with a minimum order of two. There are 11 different corporate hospitality venues around the course, with packages on 16 starting at $100,000.
The 2026 WM Phoenix Open will be played on February 2–8. You can find out more about the tournament and hospitality options here.
